Industry Applications

Our solution can add value to a wide range of organisations across many industries. Know exactly where your customers, your staff, and your assets are at all times, and in real time.

Museums & Galleries

Cultural institutions such as museums, art galleries, and libraries need to meet changing visitor expectations and stay relevant. The Breadcrumb platform opens up amazing opportunities to deliver smart, location-aware digital experiences.

Our solution also provides cultural institutions the ability to enhance operational efficiency through visitor data insights. Understanding visitors is crucial, and deep insights don't come from old fashioned paper surveys.

Example benefits

  • Provide accurate blue dot indoor positioning and turn-by-turn wayfinding
  • Show disabled visitors the optimal visiting path
  • Multi-dot positioning makes it easy to keep track of school children groups
  • Geo-fence collection items and provide content based on visitor location (such as audio guides and digital labels)
  • Suggest thematic tours based on a visitor's profile and preferences
  • Tag and track collection items
  • Enhance security and safety (e.g. geo-fence no-go areas and push warning notifications)
  • Conduct visiting path and heatmap analysis to understand your visitors and improve building and exhibition layout

Hospitals & retirement homes

With Breadcrumb indoor positioning you can improve patient care and make better use of scarce resources. Hospitals are large and often complex buildings, so there are plenty of opportunities to enhance experiences through indoor navigation and wayfinding.

Hospitals can track patients, medical staff, and expensive equipment. Understanding where and how people move throughout a hospital helps management allocate resources and improve operational efficiency.

Example benefits

  • Provide accurate blue dot indoor positioning and turn-by-turn wayfinding
  • Multi-dot positioning helps improve the effectiveness of grouped teams
  • Tag and track important medical equipment such as ECG machines
  • Enhance security and safety (e.g. geo-fence no-go areas and push warning notifications)
  • Geo-fence specific areas such as patient beds
  • Conduct visiting path and heatmap analysis to and improve building layout and resource allocation
  • Improve emergency response by getting the right people to the right place fast

Retail & Supermarkets

Retail businesses can use indoor positioning to offer wayfinding and enable proximity marketing, while at the same time collecting valuable data on customer in-store behaviour.

Increase conversion rates and sales by being more relevant and driving customer engagement. UWB tags can be inserted into shopping carts or baskets, making it easy to analyse shopping paths, and enable location aware shopping experiences.

Example benefits

  • Provide accurate blue dot indoor positioning and turn-by-turn wayfinding
  • Push timely and targeted offers to your customers based on their exact position
  • Help a customer tick off their shopping list with an optimal shopping route Tag and track company assets
  • Enhance staff security and safety (e.g. geo-fence no-go areas and push warning notifications)
  • Conduct shopping path and heatmap analysis to understand your customers

Factories and Warehouses

The Breadcrumb platform can be used in many industrial applications including asset tracking, warehouse management, and factory optimisation.

With the Breadcrumb solution factories and warehouses can maintain a real-time view over their operations, including tracking staff and equipment.

Example benefits

  • Gain real-time visibility into jobsite operations - locate and track people and assets to ensure productivity
  • Accurate multi-dot positioning helps improve the effectiveness of grouped work teams
  • Improve security and staff safety with geo-fencing (zone alerts and access controls)
  • Track heavy equipment like forklifts moving around a facility
  • Help staff find equipment quickly and easily
  • Automate staff facility access including check-in and check-out
  • Conduct walking path and heatmap analysis to improve operations and resource allocation

And many, many more industries…

Our solution can add value to a wide range of organisations across many industries.

Let's Talk

We'd love to talk about how we can work together.

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